I have the messiest shelf of wrapping supplies that you can imagine. Lots of reusable bags and ribbons etc... that rarely get reused. It's all getting thrown out. This will replace it. Nice white paper and fun ribbons. Can't get much simpler and will give me some space to collect gifts. I think it's even going to be a money saver. Fancy paper always adds so much to the cost of the gift. Clearly I'm ready for spring and I have red ribbon from Christmas for Valentine treats!